Motivational Speakers

 

Professional speaker and author, Kivi Bernhard contacted me on 25 July to say that he would be presenting to some blue chip companies in South Africa in December. He asked if I would be interested in setting up a seminar or two (Leopardology™ and Presentology™) for my South African clients. I checked out his credentials and spoke to a couple of professional speakers from the PSASA and got glowing reviews. So, here’s an opportunity to learn from someone who is considered to be one of the top ten platform speakers in the world today …

 

Leopardology™ – 8 December
Presentology™ – 9 December
Venue: Sunnyside Park Hotel, Parktown
Time: 08h00 – 11h00
Investment: R897 per delegate (attend both seminars for only R1 394. That’s a R400 saving).

 

Book Now
Simone Scholtz
simone@jacquesdevilliers.com or 071 670 2168

 

Leopardology™ The Hunt For Profit In A Tough Global Economy

 

Heavily requested subsequent to the release of Kivi Bernhard’s critically acclaimed book, Leopardology™ – The Hunt For Profit In A Tough Global Economy! (Morgan James of NY, 2009) This is a high energy and penetrating audio-visual presentation that will take you audience deep into the African bushlands and open savannahs with the aid of award winning video footage.

 

The African leopard is the most successful and adaptable feline predator on earth and is master of the solo hunt. Making clients is one thing, maximizing profit and retaining them as repeat clients is quite another. It is truly an art and fast becoming the determinant of who gets to stay in business to survive the global economic transition. With incredible platform excellence that has become Kivi’s speaking signature, Kivi Bernhard will amaze, inform, motivate and inspire audiences with laughter and fun, as he extracts a possible solution from this majestic predator.

 

This seminar will include three of the now internationally renowned “Pillars of Positive Predatory Thinking™ ” that make up Leopardology™: You got it! Critical business thinking and strategy gleaned from the hunt of Africa’s most successful predator. It will literally leave your audience spell-bound – that is, as soon as they sit back from the edge of their seats! This presentation will empower and infuse attendees with a keen “knowledge of self” and will allow them to take precise inventory of their exact personal tooling and apparatus. This is critical, cutting-edge business and life thinking, presented like nothing you have ever experienced before. This seminar is, simultaneously, a visual, emotional and intellectual experience!

 

Amandla e’Ingwe – Traditional Zulu saying: “May the Strength of The Leopard Be With You!”

 

Presentology™ The Analysis Of Presentation And Delivery Excellence! Learning communication secrets of world class speakers

 

In the past, all you needed to do was “get” a job and “show up.” But, times have changed—the global economy is in deep crisis and if your organization intends to win, all members of your team must have the ability to communicate that with excellence! Come and learn from an internationally recognized master speaker what it means to:

 

  • Have presence and command credibility rather than just “taking up space and time”
  • Get your point across in a compelling way rather than just “deliver information”
  • Be “fully present” in both your verbal and nonverbal skills
  • Understand the mechanics and psychology of speaking and listening and learn to transport an audience from “good” to “wow”!
  • Use body language, platform psychology, stage presence and verbal skills to command attention without deviating from your core message

 

This is a lifetime opportunity to hear one of the most dynamic and sought after platform speakers in the world today. As an international class master speaker Kivi Bernhard has been requested to spend time with executive teams of Fortune 500’s including CNN, Home Depot, TBS, Coke and ING. Kivi is a veteran communicator with a compelling personal story and the ability to help each member of your team add to the effectiveness of your company’s message.

 

About Kivi Bernhard

 

“… Kivi Bernhard is regarded as one of the top ten platform speakers in the world today…”, Successful Meetings – The Authority on Meetings & Incentives

Taking the professional speakers circuit by storm, Kivi Bernhard has been requested to keynote audiences from the Bahamas to Bangkok. Described by a leading international speaker bureau as “one of the most promising and talented speakers in the world today” Kivi is a riveting and captivating speaker and is renowned for his platform excellence.

 

Based in Atlanta, Georgia, Kivi was born and raised in Johannesburg, South Africa. After relocating to the USA in 1997 with his wife and family and a total net worth of $860.22, Kivi went on to build a multimillion dollar international wholesale diamond business. Kivi Bernhard has received accolade from some of the finest business schools in America.

 

Kivi Bernhard is one of those amazing people you meet every once in a while and never forget. With an unusual synthesis, he is an orthodox Jew, passionate family man, adventurer, accomplished business entrepreneur, author and renowned speaker. CEO and founder of Kivi International LLC, an internationally known wholesale loose diamond distributor, Kivi’s business network reads like a current edition of “Who’s Who?” Tapping into this asset has allowed him access to the minds and spirit of some of the most accomplished names in the local and global business arena. A keen student of life with a huge appetite for laughter and love, Kivi is an accomplished and published musician, Judo medalist and gemological consultant.

 

Kivi’s “other love,” the African bush, has become part and parcel of his fiber as a human being and is what inspired the development of Leopardology™. He has an amazing ability to synthesize his lifelong passion and study of Africa’s predators with timeless life lessons across the spectrum of human experience. Often describe an amalgamation of “Crocodile Dundee” and “Jerry McGuire with yarmulka” Kivi is a riveting and captivating orator. Equally at home tracking lion deep in the African bush as he is in the executive suites of a Fortune 500, he will regale you with enthralling stories of both. A consummate professional, Kivi Bernhard is a fountain of positive energy and human potential. His personal journey, including his victories and his losses, have given him a unique laboratory in which to study the DNA of this thing we call “success.”

 

Testimonials for Kivi Bernhard – www.kivibernhard.com

 

“..Kivi Bernhard is regarded as one of the top ten platform speakers in the world today..”
Successful Meetings

 

I had to make this my first email of the day! Unfortunately, I had an early flight and missed your session on “Presentology™: The analysis of presentation and delivery excellence”, the second day of the meeting. All I have heard from ALL of my colleagues is that I missed a once in a lifetime experience for senior executive training. They said you were like nothing they have ever heard or experienced before. I have just purchased Leopardology, I’m very much looking forward to reading it and I am still kicking myself for not being there. It is all people are talking about.
Tammy, District Human Resources Manager – The Home Depot

 

Hello and it was a pleasure to meet you throughout the day at the CNN training meeting.
Mr.Bernhard – you were exceptional with a wealth of knowledge and professional experience to share. However, it was your warmth and positive energy that was captivating and refreshing to experience. It was indeed a privilege to meet and learn from you. I hope only someday to command a stage with the poise and presence that you do. What a speaker you are!
Brittanie Palumbo Entertainment & Animation Human Resources ▪ TS&O Human Resources

 

I write you this quick note to express what an incredible job you did at our executive training meeting in Puerto Rico. You were just outstanding and our entire sales team received very positive comments the whole day. Even though we are now the largest hotel group in the world, you have really brought our executives something unique that will not only affect our business but our lives also. You are also one of a kind speaker. Thank you friend!.
Salo Smaletz Regional Vice President Development – IHG InterContinental Hotels Group, Latin America

 

It was a great day yesterday. Your seminar presentation is simply ingenious and you are a very gifted speaker as well. I look forward to getting into your book.
We are heavily seasoned executives and I believe that what you gave us will not only impact our 2010, but in many ways our entire strategic thinking. We were looking for innovative thinking and wow, did you supply it! Thanks again for making our sales training event such a huge success. I would strongly introduce you to other GE divisions.
Chris A. Seeterlin Sourcing Manager / Supplier Diversity Leader GE Energy

 

Please allow me to share with you how excellent your presentation was at the Chicago meeting. To be quite frank with you we have NEVER heard a speaker of your caliber before. The teaching ideas of Leopardology are really just exceptional and have given us real world ideas that we can take away and implement in our business growth. These ideas are so applicable to our world of banking and financial services and you were just right on point! Congratulations on our best presentation ever heard, hands down! I will be reaching out to you very shortly. A side note, I just completed your book and it is excellent.
Kirill Vorobeychik, Vice President, Merrill Lynch

 

“…truly just an incredible keynote. Your message is absolutely perfect for our BCA members. A huge congratulations!…”
Ron Jaworski  – Business Clubs America

 

“We are the largest distributor of aerial lifts and platforms in the world. We have a worldwide presence…beyond question Kivi’s  international perspective and global business background made his keynote one of the best we have ever heard…”
George Chen, VP Sales, Genie, China

 

Seminars

 

Leopardology™ – 8 December
Presentology™ – 9 December
Venue: Sunnyside Park Hotel, Parktown
Time: 08h00 – 11h00
Investment: R897 per delegate (attend both seminars for only R1 394. That’s a R400 saving).

 

Book Now
Simone Scholtz
simone@jacquesdevilliers.com or 071 670 2168

One of my colleagues from the Professional Speakers Association of Southern Africa (PSASA), Paul du Toit will demystify the art and science of presenting in August and September in Johannesburg.

Check out the details below.

*** Public Presentation Skills 2-day Programmes Sandton ***

Did Your Last Presentation Run As Planned?

From the Author of “YOU Can Present with Confidence” a two-day
presentation skills programme that will equip you with all the information you
need to plan, structure and deliver outstanding presentations that achieve your
objectives.

Dear Presenter,

It’s all very well to deliver a “good” presentation, but the objective of a presentation is to get the business. There’s a subtle difference. Is it the praise you seek or the business? I know which I’m after (and don’t chirp “the praise” now!).

Great, business winning presentations don’t just happen, they are planned.
But you shouldn’t only plan to get it right, you should also plan for what to do if
things go wrong. That’s why good presenters have usually been properly trained
to present. And so should you be.

In order for a presentation to go as planned, three key things need to happen.
The presenter needs to prepare him or herself to be an effective presenter. He
(or she) needs to put together an impressive presentation. Then – and this is
the third component – he/she needs to deliver it with enthusiasm. All this takes
learning, planning and implementation.

But mostly this doesn’t happen. The valuable time needed to prepare
adequately for a presentation is usually spent in near paralysis looking for
excuses not to do what you should be doing….PREPARING! As the fateful day
draws nearer, panic starts setting in. People only put off doing what they should do for one of 2 reasons. Either it’s not important or they don’t know what to do or how to do it.

But fear not. I will show you how to raise your presentations to a truly
professional level, so that you never need quake in raw fear again.

Delegates attending this programme will each receive their own copy of my
book “You Can Present with Confidence” to take home with them. Incidently, this book will be published in the USA/Canad on 1 August 2011!

Comments about the book:

“…a great read
filled with many useful tips and guidelines which I devoured twice in double
quick time”
. – Mark Davies, Managing Director, Groeneveld SA

“I read your book on
the long flight back to Seattle from New York. OUTSTANDING job! It was thorough,
complete, highly informative—and fun to read as well!”
– Bill Stainton,
Professional Speaker, Seattle WA, USA.

So, how will I help YOU help yourself to be a better, more effective
presenter?

I will demystify all those presentation “grey areas” for you. I will show you
how YOU can present persuasively and with confidence. And I will show you how
simple it is to create, structure and deliver sizzling presentations that achieve your
objective. And I’ll take you on a few practice runs too!

On course you will deliver 3 presentations that will be videoed and played
back to you. We will also make a professional looking AV CD of your
presentations for you.

The programme addresses the following key areas:

  • Believing you can
  • Overcoming the 5 great fears
  • Having a clear objective
  • Time management and planning
  • Presentation Structure
  • Practice methodology
  • Your visual impact
  • Data projection tips (Powerpoint and Keynote)
  • Voice power
  • Audience rapport
  • Handling questions
  • Dealing with logistics
  • Getting the result you want

Who should attend?

Anyone who does internal or external presentations, with our without
technology and feels that they would like to do it better. When you depart from
the seminar you will have all the tools you need in order to deliver persuasive,
professional presentations.

Public Schedule 2011 – Present with Confidence (also available in-house)

Date Day Venue Place
17-18 August 2011 Wednesday/Thursday The Conference Park, 43 Homesteead Road Rivonia (Sandton)
26-27 September 2011 Monday/Tuesday Silverwood Manor, 113 Mount Road Bryanston (Sandton)

Past delegate acclaim for this programme

“I really needed this course, I enjoyed it and am so happy that I can follow up with the two of you – it makes a world of difference. Too often the trainer feels that when he/ she completes a course, there is no need to touch base with the delegates, your business is truly going to soar if you continue in this fashion. Thanks for all the positive re-enforcement.” – Kathy Sheosanker, Sappi Management Services

Investment

R4,400 per person (excludes VAT). Lovely venue, delicious tea/coffee/lunches, manuals, book, AV CD, and expert facilitation included.

Book Now

With Simone Scholtz
simone@jacquesdevilliers.com (have your VAT number handy please!)
… or phone her on 071 670 2168. We have secure online facilities for VISA and MasterCard.

The booking deadline is one week before each event or when we sell out. We
take a maximum of 12 delegates per programme so there is genuinely limited space
at all venues!

So, take the plunge. I look forward to welcoming you there!

Paul du Toit, MD Congruence Training (Pty) Ltd

About Paul du Toit: Paul was awarded the Certified Speaking Professional
designation by the Global Speakers Federation in New York on August 2008, the
highest award of speaking excellence in the international speaking community.
Paul is a founder member and past president of the Professional Speakers Association of Southern Africa, and was awarded the
coveted Founders Award at the Global Speakers Summit in Cape Town in 2009. He is the MD of soft skills training consultancy Congruence Training which he founded in April 1995.

What other international professional presenters are saying about Paul du Toit, CSP

“Paul du Toit
impressed me as an exceptionally sincere, competent and clever speaker who
shared highly valuable lessons learned from years of professional speaking
experience with international audiences. Paul is a quintessential role model,
masterfully demonstrating step by step, with his own voice variation, body
gestures, eye contact, props and organization of ideas, each of his gems of
wisdom about how to become a Five Star Speaker.”

- Lothar J. Seiwert, PhD, CSP, HoF (Hall of Fame), Author of “Slow Down to Speed
Up” (Germany)

Presenter, book now for this outstanding life changing programme.

With Simone Scholtz
simone@jacquesdevilliers.com (have your VAT number handy please!)
… or phone her on 071 670 2168. We have secure online facilities for VISA and MasterCard.

 

Date: Wednesday, 14 September 2011
Time: 09h00 – 16h00
Venue: Evertsdal Guest House, Durbanville, Cape Town
This course can also be run in-company.

Jacques de Villiers has crafted a new course for sales professionals who have been in the saddle for a while but are not cutting it right now or who just want to get that extra edge over their competitors. Let’s face it, it is a different business-to-business (B2B) ‘sales’ world out there now. What worked two years ago is certainly not working now. I don’t need to tell you that the economy is tougher, nor do I need to tell you that the prospect of today is also a different animal altogether. The truth is that today’s B2B buyer is more sophisticated and needs an altogether new approach.

Prospecting is Dead

Remember the ‘good old days’ when you phoned 10 people for an appointment and you got to see three. Those days are gone. I’ll bet my last cent that the ratios run more to every 30 people you phone, you get an appointment with one. You’ve got more chance of going to your prospect’s voice mail and of headed off at the pass by her gatekeeper than you have of actually connecting face-to-face. Old school prospecting and selling is dead.

How to Sell Face-To-Face in a Digital World

Is designed to help sales professionals come to terms with the new selling playing field, adapt to it and master it so that they can make more sales.

On the Master Class you’ll discover:

  • How to master yourself and the new environment you are selling into.
  • How to create a profile on your ideal client so that you can laser focus on those prospects that really matter and discard those that don’t. This strategy alone will ensure that you don’t lose 20 hours a week.
  • Where to find your ideal client on the Internet and through social media.
  • Why it is important to position yourself and your company as #1 in your market space.
  • How to narrow your focus and niche your product or service even if you have multiple offerings and multiple markets.
  • How to craft power scripts that will get you an appointment more often than not.
  • How to write and deliver compelling voice messages to ensure that your prospect phones you back.
  • How to position yourself as an expert. Tip: The 21st Century buyer is not interested in fluffy, flabby generalists. She’s looking for laser focused experts that can solve her particular problem.
  • How to tell your company’s and your story so that you can emotionally connect with your prospect and get her to favour you over your competitors.
  • How to use Facebook, You Tube, Twitter and Linked In for prospecting and sales success. Yes, I know you don’t want to get into this space because it is an unknown and it is scary. All I know is that companies that are allowing their sales force to get into conversation with their clients and prospects are in many cases doubling and tripling their sales. The truth is that you have to embrace social media or go the way of the dinosaur.
  • How to conduct an effective sales meeting. There’s no doubt that the sale still happens belly-to-belly and eyeball-to-eyeball. The problem is that most sales people still haven’t mastered this important aspect of the sale. If you don’t believe me, consider what the Harvard Business Review claimed in 2010: “Only 9.1% of sales meetings result in a sale and just 1 out of 250 sales people exceed their targets.”

About Jacques de Villiers

Jacques is a sales and marketing strategist who specialises in developing sales professionals, sales managers and sales/marketing teams. He has more than 170 companies close more deals more consistently through his Architecture of Selling Systems since 1998.

Investment

R1997.00 per delegate
This includes:

  • The Architecture of Selling Manual
  • Template: How to Profile Your Ideal Client
  • Template: How to Write A Compelling Script to Secure Qualified Appointments
  • Template: How to Write an Effective Voice Message
  • And, of course, refreshments

Bonuses

  • Secrets to Success in the Corporate World. This book is packed full of strategies that you can use to ensure you succeed at work and in life. It has been co-created by 10 of South Africa’s leading people empowerment experts. Value: R150
  • How to Persuade Anybody to do Almost Anything. This DVD contains the six essential strategies that influence people to buy.

To Book

Contact Simone Scholtz 071 670 2168 simone@jacquesdevilliers.com

The Professional Speakers Association of Southern Africa (PSASA) presents two of South Africa’s foremost marketing experts (Ian Rheeder and Jacques de Villiers) to share some of their valuable insights so that you can ramp up your business and your profits.

When and Where

Date: 22 June 2011
Time: 07h30 for 08h00 – 09h30
Venue: Cafe Culture, Pineslopes Centre, Fourways (next to Monte Casino)
Investment: R150 (Includes a full buffet breakfast, an opportunity to tap into the expertise of some of South Africa’s top expert professional speakers and network with other business owners).
There’s only space for 100 guests, so book early because it will be on a first come first served basis.

7 Deadly Marketing Sins by Ian Rheeder

Some of us just keep doing the same things, and expect improved results, while others believe we just need to work much harder. Rather work smarter by discovering the most deadly marketing & sales pitfalls, and indulge yourself in the 7-deadliest solutions. Most business decision makers are committing some (if not all) of these ‘sins’ without realizing the the permanent damage they are already causing their organisation.

About Ian Rheeder

Ian Rheeder is arguably one of the top marketing brains in South Africa today. He is a qualified Chartered

Ian Rheeder, Markitects

Marketer, the highest professional marketing qualification recognised both in South Africa and Europe. Ian is also a registered training Assessor with Services SETA South Africa, who is registered to facilitate almost all their Marketing & Sales programmes. He has facilitated marketing and sales management programmes at the Gordon Institute of Business Science (GIBS) since 2007, and is currently part of the official GIBS adjunct faculty. Ian is an author of two books, the most recent being Psychologies of Successful Leaders. Check out Ian’s website www.markitects.co.za

 

Lose The Mission Statement … You don’t believe it anyway by Jacques de Villiers

Many organisations pay lip service to their mission statement and water it down so much so that they become a two-dimensional version of their full potential. They’ve lost the ability to connect at a real level with their employees, suppliers, clients and potential clients. People are yearning to do business with authentic companies. Learn how to tap into your organisation’s authentic core and to tell its story in such a way that it taps the emotional reservoir within each persona involved in the organisation. And, get your employees to internalise your story and spread it in word and deed. Once your organisation truly connects with its audience, watch the alchemy begin … happier employees, more clients and more sales.

About Jacques de Villiers

Jacques has been telling his clients’ stories and helping them connect with their target markets since 1998. His copywriting skills and ability to help his clients connect emotionally with their stakeholders has earned him the moniker, The Business Generator. He is a battle-tested copywriter that intuitively knows how to write the words that touch people to the core, emotionally arouse them, open their hearts and ultimately their wallets.

Programme – 22 June 2010

07h30 – 08h00 – Registration
08h00 – 08h30 – Breakfast
08h35 – 09h05 – The 7 Deadly Marketing Sins
09h07 – 09h35 – Lose The Mission Statement … You Don’t Believe It Anyway
09h35 – 10h00 – Q&A, network and connect

Book Now (only space for 100)

Simone Scholtz
071 670 2168
simone@jacquesdevilliers.com

Sales trainer and digital marketing expert, Jacques de Villiers will be presenting his new keynote, How To Sell Face-to-Face in A Digital World at the next UPSA Networking and Training Event.

Date: Thursday, 9 June 2011
Time: 16h30 for 17h00 – 19h30
Venue: Sunnyside Park Hotel, Princess of Wales Terrace, Parktown
UPSA Members – R250.00
Guests – R350.00

How To Sell Face-To-Face In A Digital World

Many a sales professional is battling to get to grips with the modern-day prospect. Today’s buyers are a lot more sophisticated. They know what they want and proactively go out and search for experts, products and services to solve their problems. If you are only using the telephone to prospect for appointments, you’re missing out on a massive opportunity to reach your target market via digital marketing. If you don’t have a presence online, today, you might as well be invisible.

Discover how to:

  • Build your personal brand online using Twitter, Facebook, Linkedin and You Tube
  • Be perceived as the custodian of information relevant to your target market
  • Sell yourself before you get to the first meeting. Get your prospects saying “What are we going to use him/her for?” Not, “Are we going to use him/her?”
  • Position yourself as the Expert in your industry
  • Turn your company, your product, your service and you into a hero that prospects want to identify with

About Jacques de Villiers

Jacques de Villiers has been helping companies make sense of marketing and sales for real return on investment since 1998.
His clients have given him the moniker, The Business Generator because his marketing and sales strategies, processes and systems have brought them in additional revenue that they never bargained on.

His expertise is firmly grounded in the marketing, sales and employee motivation arena. In his journey with his clients, he is laser focused on generating them more revenue through ‘lead generation’, ‘lead conversion’ and motivated staff.

2 987 delegates have attended his workshop (or heard his keynote address), How To Persuade Anybody To Do Almost Anything.

Book Now

Please email your booking with company name, telephone and number of delegates to:
bookings@upsa.co.za or call 082 339 0134.

UPSA Members – R250.00
Guests – R350.00

Event Timing

Registration – 16h30
Welcome & Introductions – 17h00
Member input/training – 17h15
Networking – 17h30
Light Supper – 18h00
Keynote 18h30 – 19h15
Close (no later than) – 19h30

About UPSA

The United Professional Sales Association of Southern Africa (UPSA-SA) aims to elevate the status of the sales profession to the levels found in other professions.  We are a non-profit organisation run by sales professionals – for sales professionals.

Mediocrity has been on my mind lately. I’ve never thought about the “so-so” sirens song of mediocrity much. She lay dormant like a seed waiting for the first rain. The rain has come and the thing has sprouted into a hardy desert shrub that just won’t let go and won’t let me rest.

So-so reared her head, first as a prickle of conscience when I started asking myself if I was bringing my A-game to the party. Was my writing up to par (or should I say, above par), did my training cut the mustard and was my consulting flawless? Sadly, if I’m brutally honest, some of my work is middling at best and downright sh$& at worst.

So, I did what all mediocre people do, I compared myself with others, hoping against hope that they were doing a worse job than me so that I could at least salvage some self-respect and rationalise my inadequacies.

To my surprise, I realised I wasn’t alone in floundering around in my own mediocrity and inadequacy. Mediocrity is a disease. It’s evident everywhere. From some of the books I review – lifeless, listless and a two-dimensional version of the author’s true genius to the illegibility that has crept into newspapers (and, fully endorsed by the sub-editors). And, let’s not get started on the barely tolerable service we have to endure every day in both the public and private sector.

Who is to blame? Let me add the fuel that helps mediocrity thrive … pointing fingers.

Did Microsoft start mediocrity?

I put the blame squarely on Microsoft’s Bill Gates and Paul Allen. On November 20, 1985 Windows 1.0 was shipped. Although it was revolutionary at the time, it wasn’t a fully formed Field of Dreams … “build it an they’ll come”. It was more like “… kinda build it and they will come”. It was a “let’s just get it out there and fix it as we go along” strategy. Not a bad strategy considering that most folks will accept anything dished up to them that is dressed up by clever marketing. [If you think marketing doesn't work, consider this question: "What is the difference between a rat and a squirrel?" Go to the end of this article for the answer.] And, it appears to be the strategy that has won the day. Let’s produce so-so, get it out there and fix it as we go along. To be fair, I can hardly blame Microsoft for mediocrity. This question has probably been pondered since time immemorial. In 1899, Elbert Hubbard pondered this question in his now-famous, A Message to Garcia (sold 40-million copies, translated into 37 languages and adapted for a couple of movies).

A Message to Garcia

No man, who has endeavoured to carry out an enterprise where many hands were needed, but has been well-nigh appalled at times by the imbecility of the average man – the inability or unwillingness to concentrate on a tying and do it. Slipshod assistance, foolish inattention, dowdy indifference, and half-hearted work seem the rule; and no man succeeds, unless by hook or crook, or threat, he forces or bribes other men to assist him. I’ve no doubt that this is essential reading for anyone who is involved in a business enterprise.

Was Wedgewood too perfect?

Let’s take another view. On May 1, 1759 when the pottery firm Wedgewood was founded by Josiah Wedgewood. Credited with the industrialisation of pottery, Wedgewood was a stickler for excellence. If his factory produced anything that had even the tiniest flaw, he would have it destroyed. Only the very best was allowed to bear his distinctive signature and adorn someone’s table. He was probably one of the first to put his signature on anything and the forefather of “personal branding”.

So, what do we do? Wait for perfection before shipping anything out? If that were the case, this article would never have seen the light of day. Not much would be done. That’s probably not an option, is it? Maybe we should take a moment to pause. Even if we can’t put out the absolute best work can we not put out the very best work we can do to the maximum of our given ability? Let’s bring our A-game, as good as it is to everything we do.

Does a horror writer have the answer?

And, maybe it is as simple as following Stephen King’s advice in his book On Writing. He claims that after he has written a story, he takes out 10% of the content before he is satisfied with it. He tightens it up so it is more effective. Not a bad idea. Imagine if we spent just 10% more time on a project, book, proposal, training document, sales call, marketing message, nuclear power station, safety manual, prospecting for business and so on … just to check that it is the very best work we can deliver with the talents we have been given. Wouldn’t things just work a little better than they are now?

Amateurs help fuel mediocrity

To help rid us of the disease called mediocrity, I lean towards a book called The War of Art by Steven Pressfield. You may know him better as the author of The Legend of Bagger Vance. He makes a case for being a professional as an ideal in every endeavour we undertake and he shuns the amateur.

Here’s his take:

  • The amateur plays for fun. The professional plays for keeps. • To the amateur, the game is his avocation. To the pro it’s his vocation.
  • The amateur plays part-time, the professional full-time.
  • The amateur is a weekend warrior. The professional is there seven days a week.

He says that the conventional interpretation is that the amateur pursues his calling out of love, while the pro does it for money. In his view, the amateur does not love the game enough. if he did, he would not pursue it as a sideline, distinct from his “real” vocation. The professional loves it so much he dedicates his life to it. He commits full-time. Maybe that’s all that it will take. Commit now to turning pro, turn every endeavour into a vocation and shun mediocrity.

Question: What’s the difference between a rat and a squirrel? Answer: Marketing

I found the following article on Seth Godin’s blog and thought it was a valuable talking point. South African students might be getting themselves into the same predicament.

It’s reported that student debt in the USA is approaching a trillion dollars, five times what it was ten years ago.

Seth Godin's BlogAre those in debt buying more education or are they seeking better branding in the form of coveted diplomas?

Does a $40,000 a year education that comes with an elite degree deliver ten times the education of a cheaper but no less rigorous self-generated approach assembled from less famous institutions and free or inexpensive resources?

If not, then the money is actually being spent on the value of the degree, on the doors it will open and the jobs it will snag. If this marketing strategy works big, it pays for itself in no time.

A marketing tactic might move the dial, but that doesn’t mean it’s always worth the money.

The question is whether a trillion dollars is the right amount for individuals to spend marketing themselves. What would happen if people spent it building up a work history instead? On becoming smarter, more flexible, more self-sufficient and yes, able to take more risk because they owe less money…

There’s no doubt that we need smarter and more motivated people in our organizations. I’m not sure we need them to be better labeled or more accredited.

Jacques de Villiers is a motivational business speaker and writer.

Conference Speakers International has put Jacques de Villiers on its books as a business speaker specialising in direct marketing, sales and internet marketing. They’re definitely going to use him as a humorist, judging by the You Tube video below.

 

Date City Venue Time Investment
28 April Cape Town Premier Hotel, Seapoint 08h30 – 13h00 R697.00 per delegate
24 May Johannesburg Fine and Country, Northcliff 08h30 – 13h00 R697.00 per delegate

Book with Simone Scholtz at simone@jacquesdevilliers.com or 071 670 2168

Achieving Personal Excellence Half Day Workshop

If you’re looking for a deep and uplifting experience that will transform the way you journey through life, you’ve got to consider the Achieving Personal Excellence experience.

You won’t get a fresh set of instructions in APE, you’ll get a fresh set of insights that will help you live by design and transform you.

On this half-day workshop you’ll:

  • Take stock of your journey so far and examine all the 12 critical areas of your life
  • Design your own Personal Life Plan Map and set goals in every element of your life
  • Be uplifted and excited to discover your personal purpose in life
  • Discover how to change even when it is hard to change
  • Learn how to create habits and rituals that will ensure that you stay on track in all 12 critical areas of your life
  • Find out how to stop procrastinating and start living
  • Be able to tame your emotions and channel that energy into achieving what you really want
  • Develop a bullet proof self-esteem and resilience to thwart any obstacle between you and your destiny

Who Should Attend

We don’t presume to know. Only you’ll know if your life is slightly (or a lot) off-kilter, things aren’t going quite the way you planned or your hopes and dreams have been dashed and you’re teetering on an abyss of despair.

Date City Venue Time Investment
28 April Cape Town Premier Hotel, Seapoint 08h30 – 13h00 R697.00 per delegate
24 May Johannesburg Fine and Country, Northcliff 08h30 – 13h00 R697.00 per delegate

Book with Simone Scholtz at simone@jacquesdevilliers.com or 071 670 2168

Your Personal Excellence Guides

Adolph Kaestner

Adolph Kaestner, mentor and motivator

Adolph is a professional speaker, trainer and mentor who specialises in helping people excel. He is a Southern African Champion of Public Speaking, a member of the Professional Speakers Association of Southern Africa, the Global Speakers Federation and Coaches and Mentors of South Africa. Find out more about Adolph Kaestner.

What others are saying about Adolph Kaestner and Achieving Personal Excellence

  • A lot of soul searching and reflections on my life and my career path and gave me a direction of my way forward.
 Elizabeth Nashima,
Ministry of Justice, Namibia
  • This event has opened my eyes on how to live my life effectively and to the fullest both privately and professionally. I now know my weaknesses and strengths.
 Georgina S. Mazumdar,
 Mukuba Pension Trustee, Zambia
  • Inspirational – Makes me want to achieve more in my life- thanks!
 Hazel Koen
 Minova RSA
  • Wonderfully Excellent – this session made me think and think again.
 P Willemse
 Minova RSA
  • I love the energy and humour you put into it!
 Frick Schoeman
 RCP Media
  • You certainly have a gift for inspiring people to explore new ways of doing things and your dynamic style of presentation keeps the audience spellbound from start to finish! David Varrie 
KZN

Jacques de Villiers

Jacques is a professional speaker, trainer and consultant. One of his areas of expertise is to instill a winners culture into people and teams so that they can consistently achieve their goals.

Jacques de Villiers is the one on the right

Jacques is the one on the right

Jacques de Villiers has been helping companies make sense of marketing and sales for real return on investment since 1998.

His clients have given him the moniker, The Business Generator because his marketing and sales strategies, processes and systems have brought them in additional revenue that they never bargained on.

His expertise is firmly grounded in the marketing, sales and employee motivation arena. In his journey with his clients, he is laser focused on generating them more revenue through ‘lead generation’, ‘lead conversion’ and motivated staff.

Change Vehicles

  • Sales training
  • Sales management strategy
  • Sales process and systems
  • Sales strategy
  • Marketing strategy
  • Communication strategy
  • Internet marketing strategy
  • Social media strategy
  • Teambuilding

Keynote Addresses

  • How to Persuade Anybody to do Almost Anything – Sales
  • Google and the Art of Dating Angelina Jolie – Internet marketing
  • Edge of the Rain – Motivation and inspiration
  • Knight Moves – Motivation and inspiration
  • Be the Grandmaster of Your Own Life – Motivation and inspiration

Qualifications and Affiliations

  • National Diploma in Public Relations – Wits Tech
  • Certificate in Freelance Journalism – Intec
  • Certificate in Business Management – Executive Education
  • Certified Search Engine Professional
  • Founding member of the Professional Speakers Association of Southern Africa
  • Member of the United Professional Sales Association of South Africa
  • Advanced Toastmaster  – District 74

 

Conference Speakers International has appointed Jacques de Villiers to assist it with its Internet Marketing and Social Media Marketing.

Conference Speakers International is a speakers bureau representing keynote speakers, motivational speakers, business speakers and celebrity speakers.

Good Content Is Rare

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